Assistant Manager Digital Marketing @ way2news

Job Description

Location: Hyderabad (Work from Office)
Job Type: Full-Time
Industry: Digital Marketing & Advertising

Way2News, India’s largest hyperlocal news app, is looking for a passionate and enthusiastic Assistant Manager – Digital Marketing! If you’re a fresher with an MBA/PGDM in Marketing, Advertising, or Mass Communication, and you’re excited about digital campaigns, analytics, and advertising, we want to hear from you!

Key Responsibilities:

Key Digital Marketing Channels
Familiarity with platforms like Google Ads Manager, Facebook Ads Network, or other display advertising tools can give you a significant edge in the market.

Strong Analytical Skills
A keen eye for data and attention to detail is critical. It’s all about interpreting the numbers to make smarter, more informed decisions.

Understanding Display Advertising Terminology
A few terms you should be aware of:
CPM (Cost Per Thousand Impressions): The cost you pay per 1,000 ad impressions.
CPC (Cost Per Click): How much you pay each time someone clicks on your ad.
CPD (Cost Per Day): Your daily budget for ads.
CPV (Cost Per Visit): What you pay each time someone visits your site after seeing your ad.

What We’re Looking For:
Freshers with a strong interest in digital marketing
Analytical mindset with a keen eye for data
Fluent in English & Hindi (Reading, Writing, Speaking)

What We Offer:
Fast-track career growth in a dynamic, growing industry
Collaborative work culture & skill development
Exposure to various digital marketing facets”